Hi, Neighbor!

Creative agency Said Differently engaged Summer Break Studios to produce a creative campaign for UScellular’s Home Internet product that would position and differentiate their service to home internet provided by cable, satellite and other companies. 

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Responsible for producing both online video and photography assets, we brought to life Said Differently’s creative concept “Hi, Neighbor” to position UScellar as a trusted and local home internet provider to heartland americans. 

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We casted real families that were representative of UScellular’s customer base and showed them in typical scenes of families enjoying activities thanks to reliable home internet.