Backing the future means flexible work for American Express colleagues.
With American Express relaunching their newsroom as a content hub, they wanted a series of stories illustrating their commitment to backing their colleagues, customers, and community.
We developed and produced a 3-part video series called “Backing the Future.” Each video highlights an individual that makes the future bright. We tell the story of an American Express colleague, a customer of American Express, and a nonprofit supported by American Express.
This video tells the intimate story of American Express employee Courtney Dyce becoming a first-time mom as the pandemic took hold in New York City. She shares how her fear and uncertainty were eased, knowing that she had a supportive employer and flexible work arrangement leading up to the birth. Committed to helping other families, Courtney shares her thoughts and vision on setting parents up for success in this new era of work.